Mr & Ms

Амраг хайрт, өөрийн хосоо эндээс олоорой
 
HomeCalendarТусламжХайлтГишүүдБүлгэмБүртгүүлэхНэвтрэх

Share
 

 NBC sold out of advertising spots for Super Bowl

Go down 
ЗохиогчМэдээлэл
xiaojin



Бичлэгийн тоо : 1
Join date : 2011-01-13

NBC sold out of advertising spots for Super Bowl Empty
Шинэ сэдэв оруулахГарчиг: NBC sold out of advertising spots for Super Bowl   NBC sold out of advertising spots for Super Bowl I_icon_minitimeПүр 1 сар 05, 2012 5:44 pm

INDIANAPOLIS (AP)—Super Bowl spots are still the hottest ticket in advertising.

NBC has sold all the commercial airtime for the Feb. 5 game in Indianapolis and even has a waiting list of advertisers. The average cost for a 30-second spot this year was $3.5 million, with some time slots costing as much as $4 million.

Seth Winter, senior vice president of NBC Sports group sales & marketing, said in a recent interview that the last time slot was sold just after Thanksgiving. A year ago, Fox Sports said it sold the last of its advertising spots before the end of October.

Slots are still available during NBC’s pregame show, and those on the waiting list for the Super Bowl will have an opportunity to advertise if other companies give up their slot.

“There are the usual companies that have supported it in the past,” Winter said. “Automotive will be very healthy. Beverages will be very healthy. The movie and snack category continue to be healthy. There will be a few new players and some who have been there, who won’t be there.”

Winter declined to identify which companies bought ads or dropped out, fearing it could tip off competitors. Anheuser-Busch InBev, Coca-Cola and Godaddy.com are among the recent regulars.cheap jerseys

The biggest change this year, Winter said, is advertisers are booking longer spots to showcase their creativity.

“Some of the things I’ve seen are astonishing,” Winter said. “I think you’ll see a lot of ads that are humorous and action-filled, with a range of different types of executions. We haven’t seen everything yet; we don’t see everything until almost the week of (the game).”
cheapjerseys.com
The ads must comply with network and NFL standards.

Sports fans also might see the ads more regularly, thanks to NBC’s merger with Comcast. NBC officials have used the Super Bowl to sell advertisers on its expanding family of networks, including NBC Sports Network (formerly Versus) and The Golf Channel.
Эхэнд оч Go down
Хэрэглэгчийн мэдээллийг харах
 
NBC sold out of advertising spots for Super Bowl
Эхэнд оч 
Хуудас 1 (нийт 1)

Permissions in this forum:Та энэ хэлэлцүүлэгийн сэдвүүдэд хариулж чадахгүй
Mr & Ms :: Meet ФОРУМ :: Үндсэн хэсэг-
Ийшээ оч: